Introduction Today’s shoppers demand consistent and reliable information about the products they choose whether they are shopping online or in-store. To provide such high-quality product data to consumers, brands rely on advanced product data management solutions like GDSN to synchronize their product data to various sales channels like eCommerce stores, mobile apps, and other marketplaces. […]
Introduction Companies across industries deal with vast amounts of product data that must be accurate, consistent, and accessible across multiple platforms. Managing such large volumes of product content efficiently is critical to optimizing operations, enhancing customer experience, and streamlining data sharing. This is where Product Content Management (PCM) solutions come into play. Whether you want […]
Introduction The retail sector is experiencing rapid transformation, with an increasing number of sales channels and the integration of various software solutions. As businesses expand, they often find themselves grappling with many data sources, each operating in isolation. This fragmentation of information across different systems and departments gives rise to data silos, presenting unique challenges […]
Introduction The debate over PIM vs PXM is ongoing with the rise of omnichannel retailing, companies need robust systems to manage their product data and create engaging customer experiences. This is where PIM and PXM come into play, each offering unique capabilities to help businesses thrive in the digital age. While these concepts are related, […]
Introduction The digital product passport represents a paradigm shift in product information management. A digital product passport serves as a virtual identity card for physical items. It’s a digital record that accompanies a product throughout its lifecycle, storing and sharing crucial information about its origin, composition, and journey through the supply chain. This innovative concept […]