EDI 290 - Cooperative Advertising Agreements

The EDI 290 Cooperative Advertising Agreements is a type of electronic data interchange transaction set that is used to request advertising support, provide guidelines for local advertising, provide cost or budget estimates, issue a cooperative advertising commitment, and provide the actual expenses.

What is EDI 290?

An EDI 290 Cooperative Advertising Agreements, is used to initiate, review, and conclude a cooperative advertising agreement. It is designed to be used iteratively. The 290 transaction can be used to request advertising support, provide guidelines for local advertising, provide cost or budget estimates, issue a cooperative advertising commitment, and provide the actual expenses.

This electronic document complies with the ANSI X12 EDI specification.

Benefits of the EDI 290

All EDI documents are securely encrypted in transit, allowing trading partners to send sensitive data safely.

Reduced Manual Effort

Elimiate Errors

Improve Cash Flow

How is an EDI 290 Used?

EDI 290 document facilitates the initiation, review, and conclusion of a cooperative advertising agreement,

 

  • Facilitates in requesting advertising support 
  • Provides advertising budget and cost estimates 
  • Issues a commitment of cooperative advertising 
  • Provides local advertising guidelines 
  • Provides a detail of actual expenses 

EDI 290 Specifications

ANSI ASC X12

The American National Standards Institute (ANSI) chartered the Accredited Standards Committee (ASC) X12 to develop uniform standards for inter-industry electronic exchange of business transactions, namely electronic data interchange. ASC X12 also contributes to UN/EDIFACT messages that are used widely outside of the United States.

Frequently Asked Questions

  • An EDI 290 transaction, known as the Cooperative Advertising Agreements transaction set, is an electronic data interchange (EDI) document used in retail and manufacturing industries. It facilitates the exchange of information related to cooperative advertising agreements between trading partners, typically manufacturers and retailers.
  • An EDI 290 transaction typically includes details such as the terms and conditions of the cooperative advertising agreement, advertising allowances, promotional activities, sales performance data, and any deductions or adjustments related to the agreement.
  • EDI 290 transactions are commonly used by manufacturers and retailers that have entered into cooperative advertising agreements. These agreements aim to promote products, enhance brand visibility, and drive sales through joint marketing efforts.
  • Utilizing EDI 290 transactions streamlines the process of managing cooperative advertising agreements by automating the exchange of agreement details, sales data, and advertising allowance information. This helps to reduce manual effort, minimize errors, and improve collaboration between manufacturers and retailers.
  • EDI 290 transactions are transmitted electronically between trading partners using secure communication protocols such as AS2 (Applicability Statement 2), FTP (File Transfer Protocol), or SFTP (Secure File Transfer Protocol). This ensures the confidentiality and integrity of the cooperative advertising agreement data being exchanged.

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